Listing Your Business on Apple and Bing Maps – Why and How.
Haven’t heard about local listing or all its possible effect on your business before? Then you should be worried you’ve not heard about what’s arguably the most prominent business evolution of this time. Things have changed so rapidly from what they used to be, especially in trying to get your business name to potential clients. The web’s local marketing landscape is quickly taking a new dive, and with popular search engines like Yahoo, Yelp, Google and Bing all in the struggle for local ad dollars, it seems like the next few years will be more explosive. In all these, it can be quite a deal trying to figure out the where, how, and what, when it comes to effectively marketing your business.
Here, let’s take you through the processes involved in setting up some of the most popular listings of our time; Apple and Bing maps.
You’ve probably had to ask why your business needs Apple maps or Bing maps before. What effect does information in Apple maps and Bing maps have on SEO and other aspects of promoting your business? Is it just a new way to show off as a business owner? Or is there more to it?
Before we start, let’s talk about local listings. What are they? They are online directory entries that contain some self-storage information (Name, address, and phone number) of businesses as well as some other significant details, like reviews, amenities, office hours, and access hours.
Apple maps and Bing maps fall among the most popular online search maps along with a few others too. Creating and managing Apple or Bing map listing is free and relatively easy. Its advantage for a business cannot be overemphasised since it puts your NAP information, Google reviews, and website links on local search and maps result for potential clients to see them with a simple combination of keywords. By creating and efficiently managing such listings for your business, you should be able to get your business right where it can top local search results. And having a good rank in local search results is such a big deal that it gets searchers closer to your business without much stress.
Through proper verification and maintenance of your Apple map information, for instance, you can take your rankings to an incredibly new level. With this, you can get leads to find you quicker online. Having known the importance of such listings, let’s discuss the how’s, narrowing our tutorial to how to get your business listed on Apple Maps and Bing Maps.
You might have known before now that Apple Map is configured to act as the default map app on all iPhone and iOS devices. This configuration only means that millions of people are using it daily. People make use of the app for self-storage. They also use the nearby feature to find storage units around them.
It’s straightforward to create a map listing here. Just sign in from Apple Maps, and connect with your Apple ID. If you don’t have an Apple ID already, you can create one by following the following processes.
Add or claim your business using the search function. Start setting up your Maps listing by selecting the icon with the inscription “I’m the business owner.”
Here’s the step by step process:
– Claim or Create your business
– Enter all your business details as requested (details include: location details, business hours, website links, etc.)
– Answer a call on the business phone number provided to complete business verification and Boom! You’re up and running.
Compared to popular search engines like Google and Yahoo, Bing is less popular, but that notwithstanding, it still pulls in an incredible number of users on a daily basis. Adding your business on Bing is relatively easy although you may be required to set up Yelp before going ahead with your listing on Bing.
Here’s the step by step process:
– Run a search of your business on Bing places for business. If found, claim your listing. If not, you’ll need to create a new listing.
– Complete your registration by filling your NAP information, as well as other necessary information like access hours, photos, office hours, and website link.
– Verification is different from Apple Maps. Here, you’ll receive a pin on your phone, email or business address, depending on your choice. Then, you should be able to log in and manage your listing on Bing.
It is not just essential to have your information appear on local listings like Apple maps and Bing maps, but it is also imperative to have them correctly spelled out since they help searchers who are looking for your services to locate and connect to your business quickly.