Client:
One Carrington
Service:
Maintenance
Project Overview
One Carrington presents a refined collection of 28 luxury apartments, including one- to four-bedroom residences plus a signature penthouse, discreetly situated on Carrington Street in Mayfair—one of London’s most exclusive neighborhoods.
The development is architecturally anchored in Mayfair’s historic charm, featuring a brick-and-stone façade, elegant interiors by Natalia Miyar Atelier, and high-end materials like Bianco Eclipsia leathered stone
The development is architecturally anchored in Mayfair’s historic charm, featuring a brick-and-stone façade, elegant interiors by Natalia Miyar Atelier, and high-end materials like Bianco Eclipsia leathered stone
Objectives
Convey exclusivity and sophistication, aligning with Mayfair’s luxe appeal.
Showcase unparalleled design and amenities, catering to discerning buyers.
Highlight prime location and community integration.
Streamline inquiry and engagement, prompting qualified interest.
Results
A visually compelling, refined presence that aligns with the luxury status of both the property and its Mayfair context.
Enhanced engagement through clear presentation of amenities and location-driven appeal.
A streamlined path for serious inquiries, engaging OB Private’s bespoke sales approach and capturing interest from high-net-worth individuals.
What We Did ?
Visual storytelling through elegant design
The site reflects Mayfair’s aesthetic—with architectural imagery layered over clean, refined layouts.
Architecture meets craftsmanship
Highlighted bespoke interiors by Natalia Miyar Atelier, and celebrated the brick façade designed by Allford Hall Monaghan Morris
Amenities spotlight
Clearly promoted world-class resident offerings such as a 24/7 concierge, secure underground parking with EV charging, landscaped courtyard, library-style lounge, gym, spa, art gallery, retail spaces, restaurant, and a 25 m swimming pool
SEO-friendly structure
Optimized headings, images, and metadata to improve visibility in search engines.